Communication Systems
01 / 19
2024 · Case Study
New Neighbors Partnership Communication System
Scalable nonprofit communication ecosystem across referral guidelines, handbook, impact report, brochure, cultural primer, and brand materials.
◍ Design Atlas
Every project, stacked.
Scroll through 19 projects — each one rises and rests on the last, like pages on a designer's desk.
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Product Experiences
02 / 19
2022 · Case Study
LiveSeeds — Plant Care & Diagnosis App
Plant-care mobile app — diagnosis, reminders, nursery discovery, and reward-based routines.
Brand Systems
03 / 19
2021 · Case Study
Evair — Car Freshener Packaging System
Real-client packaging system translating fragrance moods into visual packaging families.
Product Experiences
04 / 19
2024 · Case Study
Fluid — Water Quality Companion
Mobile app that turns Hudson River water-quality data into clear, actionable safety guidance.
Brand Systems
05 / 19
2021 · Case Study
Monkey Fries — Brand Communication System
Mascot-led cloud-kitchen brand — flavour system, packaging direction, and social media toolkit.
Brand Systems
06 / 19
2021 · Case Study
Institute of Design — DODNU
Modular brand identity for Nirma University's Institute of Design — circles, arrows, and a system from favicon to façade.
Brand Systems
07 / 19
2022 · Case Study
CurvD — Packaging System
A hexagonal, handle-safe package for the CurvD mug — one-push slide opening, corrugated structure, and gift-ready display tray.
Print & Editorial
08 / 19
2022 · Project Card
Essence of Green — Publication Design
Botanical publication design exploring editorial layout, typography, and print storytelling.
Spatial & Visual Experiments
09 / 19
2021 · Case Study
Environmental Graphics — Café Installation
A modular, low-cost wall feature made from colored paper cups — playful café identity rooted in everyday Indian café culture.
Spatial & Visual Experiments
10 / 19
2022 · Case Study
Find Your Way — Old City
A heritage-aware wayfinding system for Ahmedabad’s UNESCO Old City — bilingual signage, sign family architecture, and in-situ placement logic.
Communication Systems
11 / 19
2023 · Case Study
Public Communication — Exploitation of Interns
An awareness campaign challenging the normalization of unpaid internships and overwork culture — poster series, social roll-outs, and a reusable message playbook.
Product Experiences
12 / 19
2022 · Archive
The Bachelors — Housing Societies
Systems intervention for integrating single tenants into family-oriented housing societies through norms, trials, and feedback loops.
Brand Systems
13 / 19
2021 · Archive
Navya Baheti
Visual identity and personal brand project.
Communication Systems
14 / 19
2021 · Case Study
Lights, Camera, Corona
Decoding how Bollywood posters, memes, and videos reframed public messages during COVID-19.
Print & Editorial
15 / 19
2021 · Case Study
Visual Language of Emotion — Film Analysis
A semiotic study of Sanjay Leela Bhansali’s directorial grammar across Ram-Leela and Bajirao Mastani — color, camera, sound, and style map.
Spatial & Visual Experiments
16 / 19
2021 · Case Study
The Canvas — 3D Chocolate Window Display
A narrative window display for Huber & Holly’s chocolate launch — material prototyping, SketchUp planning, and Blender visualization of the bean-to-bar journey.
Print & Editorial
17 / 19
2022 · Case Study
Clouds and Waves — Book Cover
A lyrical, contemporary cover translating Tagore’s poem into a minimal, symbolic visual for young readers and parents.
Spatial & Visual Experiments
18 / 19
2020 · Case Study
Details — Old City, Ahmedabad
A visual study of textures, craft and everyday rhythms across Ahmedabad’s old city—stone, light, pattern, food, color.
Spatial & Visual Experiments
19 / 19
2023 · Case Study
Character Design: Snail Persona
A whimsical, story-driven snail shaped through gesture, silhouette, and worldbuilding.